How Selena Gomez Built Rare Beauty Into TikTok's Favorite Brand - Bloomberg

Selena Gomez Was Worried Rare Beauty Would Fail

Selena Gomez's New Rare Beauty Lip Oil Is My Favorite Makeup Launch of 2023 — and It's Bound to Sell Out

How Selena Gomez Built Rare Beauty

TikTok Rules: How Selena Gómez Sells $70 Million of Blush a Year

Move over, Kylie Jenner! Inside Selena Gomez's beauty empire: the singer's Rare Beauty make-up brand is one of few celebrity-backed ventures to dominate – and stay – in the highly competitive market

BOF: Rare Beauty top makeup brand, bidding war for acquisition to start at $2B+ - Celebria - ATRL

Influencer Favorite E.l.f. Beauty Outpaces Industry Leaders In Earnings—Here Are TikTok's Most Talked-About Makeup Brands

Selena Gomez sells $93 million worth of blush a year as her beauty brand booms

Influencer Favorite E.l.f. Beauty Outpaces Industry Leaders In Earnings—Here Are TikTok's Most Talked-About Makeup Brands

DJ Akademiks on Instagram: Selena Gomez's “Rare Beauty Blush” generated $70 million in revenue in 2022 alone. The brand is projected to triple in revenue in 2023, Bloomberg reports.

How Selena Gomez Built Rare Beauty Into TikTok's Favorite Brand - Bloomberg

BOF: Rare Beauty top makeup brand, bidding war for acquisition to start at $2B+ - Celebria - ATRL